School Business Affairs May 2019 SCHOOL BUSINESS AFFAIRS | MAY 2019 35 management briefcase Make your Google searches more efficient with these tricks. Expert Googling By Nan Wodarz, Ed.D. G oogle uses a proprietary algo- rithm when searching for infor- mation. The protocols of the algorithm contain some sophis- ticated methods that can help you get tar- geted results. The following strategies will help you refine your search process. Use quotes to search for an exact phrase. Searching for a phrase in quotation marks will yield only those pages with the same words in the same order as the text within the marks. It’s one of the most valuable search tools, especially if you’re looking for results containing a specific phrase or sentence. Specify unknown or variable words. Using a phrase in quotation marks with an asterisk replacing a word will search all variations of that phrase. For example, “largest * in the world” will net results such as “largest country in the world,”“largest organisms in the world,” and “largest things of their kind in the world.” Eliminate results containing certain words. You might want to eliminate results that contain certain words if your search term is generating a lot of extraneous hits. Select those that don’t interest you and remove them from the search. For example, if you are searching for the jaguar cat but don’t want to wade through results about the Jag- uar car, eliminate “car” using a minus sign: search for jaguar –car . Search websites for keywords. Think of the site: command as a Google search that reviews only a particular web- site. If you want to see every time mentioned the Constitution, search Consti- tution . Search for terms in a specific web location. You can narrow your search results to a specific part of a web page (title, body, text, or URL) with a few specific commands. To focus exclusively on headlines, just add allintitle: before your search. You can also do the same for body text ( allintext: ) or the web address ( allinurl: ). For example, allintitle:school business official will give you results in which the title of the web page includes the phrase “school business official.” Search news archives. Google News ( newspapers) has an option to search ove r 100 years’ worth of archived articles from newspapers around the world. Search beyond the dictionary. The Define: parameter will allow you to quickly locate definitions—even those that include slang terminology. In the Google search bar, enter Define: followed by the term you want defined, for example: Define:accountability . Do not press the enter key; look at the options listed in the drop- down menu below the search bar to choose the site that will generate the best definition for your needs. Search for synonyms. When searching for information, it can be difficult to think of all iterations to find what you want. But if you put a tilde (~) in front of your search term, Google will look for both your chosen search term and syn- onyms for that term (e.g., ~school ). Find sites that are similar to other sites. You might want to find similar sites that will provide you with additional options, for example, more PowerPoint templates. Use MAYUCOLOR/STOCK.ADOBE.COM